profiles/ interviews

Monday Note

“Inside a16z’s Media Operations”, by Frederic Filloux (2020) — an interview with me on podcast inspiration, editing, and more

I wanted to write about A16z podcasts for two reasons. First, for a long time, I have thought this show provides invaluable insights into the tech industry and the innovations and sciences that fuel it. Two, I want to explore high-quality editorial content produced by non-news organizations further

On Deck

“How to Build a Podcast Brand: The Master Playbook from Sonal Chokshi of a16z” (2021), in conversation with Sachit Gupta and summarized by Sachin Maini with me — one of the most in-depth discussions I’ve done sharing my mindsets and techniques

…gave a popular talk to our inaugural class of On Deck Podcasting fellows on creating a podcast brand. Here are just some of the big lessons and actionable takeaways on how to build your show identity, from one of the best in the business.

Software Engineering Daily

“a16z Podcasting with Sonal Chokshi” by Jeff Meyerson (2019) — one of the few conversations where I also share more on editorial strategy overall, podcasting, plus my own views on technology

The success of the a16z Podcast is largely a result of Sonal’s high editorial standards and her ability to ask the right questions and drive conversations in fruitful directions… describes how her background in education, ethnography, and technology has shaped the completely distinct voice and flavor of the a16z Podcast.